![]() I was on YouTube looking up ‘How do you write a script? What software do you use?'” “I met with Paramount and Amblin over Zoom, they approved of me even though I had never written a script in my life. “He said ‘I want to know if you want to come out and write a TV show for me and Netflix.’ I was taking this call in the parking lot at work and I was like ‘I’ll start driving now,'” she said. Then she got another call from the “Doctor Sleep” director. It wasn’t long before she was one of the community’s top writers, and filmmaker Mike Flanagan reached out to option two of her stories. In 2017, she was working as an insurance underwriter in Phoenix and passing the time writing “creepypasta” - online horror stories - for the subreddit. Rebecca Klingel is one of r/nosleep’s earliest success stories. Every story is told as if it’s something that really happened, which ramps up that sense of terror while reading.” (without an explanation for how it’s happening and no one noticed). There are no zombie apocalypses, giant monsters destroying New York, etc. “What sets nosleep apart from other horror forums is the Plausibility rule, which I think is another thing that attracts people who want to make these stories something more. It’s the perfect place to find something that’s both terrifying and refreshing,” r/nosleep moderator Christine Druga said over email. “Nosleep is full of stories that are endlessly creative and original, even taking popular tropes and turning them on their head at times. That trend led to the controversial term “elevated horror,” which refers to stories in which ordinary situations like an interracial couple’s family dinner or a summer trip to Sweden lead to situations far more disturbing than jump-scares. That growth coincided with increased critical appreciation of the horror genre and its commercial success. Launched in 2010, r/nosleep now has 14.8 million members. “My hopes were that the story would simply be well received by the nosleep community and that maybe those folks would be interested in reading something else from me down the road.” “I definitely did not expect it to turn into this kind of opportunity,” Matt Query said. The adaptation also marks his first creative collaboration with his brother, who is penning the script. “My Wife & I Bought a Ranch” was the first series Matt Query ever posted to r/nosleep, though he’s been a forum reader for a decade. Verve repped the Querys, Kliewer, and Ground Control in the negotiations. Matt Query also landed a publishing deal to turn the story into a novel. Less than a week later, the package was the subject of a bidding war Netflix bought it in a seven-figure deal. He first read attorney Matt Query’s r/nosleep series “My Wife & I Bought a Ranch” in July, at the suggestion of Query’s screenwriter brother and Glassgold collaborator Harrison Query. Kliewer is the second r/nosleep discovery this year that Glassgold (“Prospect”) helped turn into a Netflix project. “What these platforms allow for is entry without asking for permission.” It also requires - whether it’s representation and connections or otherwise - steps to even get to those doorsteps,” Glassgold said. “There’s a finite number of publishers out there, there’s a finite number of film studios and TV studios out there. It’s the same phenomenon that led a viral Twitter thread to be adapted into “ Zola.” Their success is fueled by executives’ appetite for unicorn IP: material that is proven - in this case, through Reddit upvotes and Kliewer’s strong following on the subreddit - but still feels fresh. ![]() Kliewer is part of a growing group of writers who find their big breaks through online mediums that largely circumvent traditional industry gatekeepers. ![]() ‘It Wasn’t Just a Case of Doing Cool Sh*t’: Why ‘The Mother’ Fight Scenes Smart
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